Gyms have traditionally relied on membership fees as the main source of income-generation for their business but what if we could show you other ways to increase your bottom line using the Evolt 360 scanner?
Here are our 5 sure ways to generate revenue for your gym.
1. Run Challenges:
It’s not a new idea for gyms to run challenges but with the Evolt Automated Challenge platform, running challenges can be made even easier. Owners can simply and efficiently leader-board progression and identify users who are achieving their goals with ease ie. fat loss or muscle gain. With the live Leader board at just a click of a button, it is easy to ascertain who is winning the challenge. The feature also houses unique data analytic reports of each challenge as well as individual report cards showcasing the transformation made during the challenge period. It makes it easy for businesses to easily facilitate and manage challenges and market their results to the wider community.
So how are other businesses incorporating the Evolt 360 into their transformation challenges?
- Gyms typically charge a participation fee (usually around $99 per entrant ) attracting on average 70-100 participants at a time. Most run at least three challenges a year, making anywhere between $7-10k per challenge. That’s $20–30k per year in additional revenue. Participants are offered 2-3 free body composition scans as part of their fee (usually before a challenge, at the mid-way point at the end of the challenge).
- The other way is to charge on a per scan basis. Gyms typically charge $30 per scan with each entrant normally requiring 2 or 3 scans per challenge. 50 entrants at this rate would generate $4500 per challenge. Running challenges a minimum of three times per year in this way, would therefore return a minimum of $13,500 a year.